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AV ASSOCIATE DIRECTOR - MEDIA PLANNER/BUYER

London, GBR

Company Description

We help brands make BOLD MOVES

Nowadays, brands want rapid, spectacular growth and they expect media to deliver it. Clients used to give us media briefs that said “Deliver 80% awareness” or “Give me an impactful Christmas campaign.” Now we hear 

  • “Take me from 4th to 1st in my category”
  • "Help me grow 10% in a market declining 10%”
  • “Make me the most loved brand in my industry”

These are huge asks of media, that can’t be met through tweaking the media plan of two years ago. Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.

This is why Zenith helps brands make BOLD MOVES.

Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers. Bold moves are backed up with a solid forecast – they are a better path to growth. Bold moves build a partnership – we believe in this approach so much we link our growth to your success.

Bold Moves bring bigger ROI - This approach works for our clients, our people and our consumers – it’s why we are recognised as the UK’s best media agency.

Our Commitment
At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective. We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming and encourage our people to take an active role in continuing to drive positive change within our agency.   

Job Description

Are you eager to work with a cluster of top clients and embrace the career growth opportunities that come with it? Join our AV team at Zenith, where continuous new client wins mean rewarding career progression and job security.

What will you be doing?

  • Leading and Innovating in AV Activation: Manage a team of award-winning AV buyers to deliver top-tier activation across various platforms including TV, BVOD, SVOD, CTV, and Cinema, while fostering innovative responses to briefs.
  • Negotiation and Relationship Building: Negotiate with sales house teams to secure added value opportunities, and build productive relationships with planning teams and clients.
  • Market Intelligence: Stay updated on changes within the AV marketplace, and share market intelligence to keep the team at the forefront of industry trends.

Qualifications

Who we are looking for;

  • Extensive AV Experience: Proven experience in TV, BVOD, SVOD, CTV & Cinema, with knowledge of the current media landscape.
  • Team & Client Management: Strong team leadership and client management skills, including the ability to challenge briefs.
  • Media Audit Skills: Experience in managing client/AV finances with accuracy and confidence in audit processes.
  • Programmatic Video Knowledge: Understanding of the programmatic video ecosystem.

You will be well supported and will have the opportunity to utilise your extensive AV experience to lead and manage your team autonomously.

Join Zenith and use your strategic AV insight to make Bold Moves. Apply now!

Additional Information

Zenith UK has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full-time employees being office-based three days during the working week. 

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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